Australia’s leading healthcare media group, specialising in educating and informing healthcare professionals for more than 30 years.
#1 for medical news and information in Australia
Source: Medical Publishers Association Readership Survey 2019
#1 in digital
16,440
GPs visit AusDoc in an average month
#1 in email
39%
GP open rates across 15 e-newsletters
#1 in print
70%
Highest average issue readership in market
A range of solutions dependent on your outcome
Target 45,850 AHPRA-verified prescribers with Access.PLUS, Australian Doctor Group’s real-time digital communication platform service. Access.PLUS provides the ability to create custom omnichannel messaging campaigns supported by a live data campaign dashboard, enabling ongoing optimisation to deliver leading ROI.
The future of the pharmaceutical and GP engagement model
A series of surveys and research conducted by ADG are published for the first time in the industry white paper, ‘The future of the pharmaceutical and GP engagement model’. In this white paper, you’ll find; longitudinal trend data for GP access by sales reps, qualitative insights into the digital doctor, global and local solutions to this changing environment and how to prioritise information for GPs from the perspective of GPs.
Latest Inside Healthcare
6 key messages you should prioritise when talking to GPs about your product
Research study shows how to better support and educate this crucial market GPs are expected to...
5 key insights to better understand and engage with medical students
Survey uncovers what medical students need and how best to connect with them Helping medical...
How has COVID-19 changed GP and pharmaceutical field staff engagement?
With the sudden and dramatic impact of COVID-19, a survey of GPs and their contact with...
Latest ADG News
AusDoc launches groups for doctors in an Australian medical publisher first
In an Australian medical publisher first, AusDoc announces new social-media style communities on...
Introducing the new AusDoc
The everyday place for doctors to connect with news, colleagues and ideas At the recent Eye for...
ADG’s response to COVID-19
With news COVID-19 is now a pandemic, we understand businesses are, and will, face many challenges...
Reach Us
LOCATION
Level 2, 26-32 Pyrmont Bridge Road, Pyrmont NSW 2009
General Enquiries
02 8484 0666
[email protected]
Classifieds Sales Manager
Ellie Mannix
02 8484 0813
[email protected]
How can we help you?
Digital communication extending sales force reach for diabetes product launch
A leading brand in the type 1 and type 2 diabetes market asked ADG to support the launch of a new product. The campaign resulted a 3-fold increase in scripts among eDetailed GPs.
Promoting the quality use of pathology to GPs and other health professionals
The Royal College of Pathologists of Australasia (RCPA), with funding from the Australian Government Department of Health, partnered with ADG to help promote the quality use of pathology to GPs and other health professionals. A 4-year long campaign has yielded over 21,000 HCP content views and 99% CPD satisfaction rating amongst GPs.
How an insight-driven content marketing campaign helped this not-for-profit educate GPs about mitochondrial disease
The Mito Foundation, a not-for-profit organisation supporting people with mitochondrial disease (mito), teamed up with ADG to help close knowledge gaps and address the challenges associated with diagnosing this devastating disease. The campaign resulted in increasing GPs confidence in identifying the clinical features suggestive of mito by +1,267%.